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45 Fever

The aim of this project is to create a product based off the Citicorp building and set in the year 1977.

Citicorp building opened in 1977. The building’s most unique feature is its 45 degree angle on top of the building. People in 1977 were so inspired by Citicorp building’s unique shape that they designed products that reflected the 45 degrees angle.

My product is a pair of disco shoes. Disco was a huge trend during the 70s and in that year, disco reached a peak in popularity when Saturday Night Fever premiered. I customized the heels of the disco shoes to create a negative shape of the Citicorp building and created a custom shoebox for these disco shoes.

Soon to be exhibited at Citicorp Building in New York.